● Klaviyo & SMS Retention Partner
Most brands pour everything into acquisition. The real money is in what happens next.
DM Flows is a retention-led marketing partner for Shopify & DTC brands. We turn email, SMS, and lifecycle into your most predictable, highest-margin revenue channel — a growth engine, not an add-on to your ad spend.
Built for Shopify & DTC brands doing $1M–$50M+ in annual revenue
Sound familiar?
Acquisition keeps getting more expensive — and most brands are still treating retention like an afterthought.
You’re spending more on ads every month just to stay flat.
Email and SMS feel like an afterthought, not a real revenue channel.
Your last agency sent generic templates, missed deadlines, then went quiet.
Your Klaviyo account is basically on autopilot — a few default flows, no real strategy.
You don’t actually know what your flows and campaigns are earning you.
Every discount email trains customers to wait for a sale instead of building loyalty.
Here’s the truth: the brands winning right now aren’t just buying more traffic. They’re squeezing more lifetime value out of every customer they already have — and email + SMS is where that happens.
Retention is the growth lever most brands leave on the table
DM Flows works as an embedded retention team inside your business. We don’t just “manage Klaviyo” — we build the strategy, the segmentation, the creative and the testing engine that turns your list into a real revenue channel, month after month.
Strategy-first, not template-first
Every flow and campaign is mapped back to your customer journey and revenue goals — not copy-pasted from a template library.
Full-funnel execution
Strategy, copy, design, segmentation and deliverability — one accountable team, no handoffs between vendors.
Data & testing built in
Continuous A/B testing and revenue-attribution reporting, so every decision is backed by what’s actually working.
● What We Do
Everything you need to make retention your #1 channel
Full-service Klaviyo & SMS management — or plug us in exactly where you need help.
Klaviyo Account Audit
A full teardown of your flows, segments, deliverability and revenue attribution — so you know exactly where you’re leaving money on the table.
SMS Marketing
Klaviyo SMS strategy and campaigns that complement email instead of competing with it — built for compliance and conversion.
Deliverability & List Health
Ongoing inbox placement monitoring and sender reputation management, so your emails actually land in the inbox.
Flow Build & Optimization
Welcome, abandoned cart, browse abandonment, post-purchase, win-back and replenishment — built, tested and continuously improved.
Segmentation & Personalization
RFM modeling, predictive analytics and custom segments so every subscriber gets the right message at the right time.
Design & Copywriting
On-brand templates and conversion-focused copy from a dedicated designer and copywriter — not a stock template library.
Campaign Strategy & Calendar
A weekly or monthly campaign calendar mapped to your product drops, promos and seasonal moments — on-brand, every time.
List Growth & Popups
On-site capture, quizzes, referral and loyalty tie-ins that grow your list with subscribers who actually convert.
Migration & Setup
Moving from Mailchimp, Omnisend or another ESP? We handle the full technical migration and Klaviyo setup, cleanly.
From free audit to your #1 revenue channel
A clear, structured process — no guesswork, no black box.
Free Retention Audit
We dig into your Klaviyo account, flows and data to find quick wins and gaps — no obligation.
Strategy & Roadmap
A 90-day plan mapped to your revenue goals, customer journey and calendar.
Build & Launch
Flows, campaigns, segments and design get built, QA’d and shipped by a dedicated team.
Test & Optimize
Ongoing A/B testing, deliverability checks and segmentation refinement every month.
Scale & Report
Monthly reporting tied to real revenue — not opens and clicks.
Real brands. Real retention revenue.
Case study template below — drop in your real client results before launch.
Gentle Patches
Launched new patch SKUs with zero flows live — fully dependent on paid ads to drive repeat orders.
Get Jacked
High-AOV offer needed nurture flows built for an older, less digitally-native audience.
partiQlar
Fast-growing subscriber list running on generic templates with no segmentation or testing in place.
JMA Attachments
B2B buyers with long consideration cycles and zero lifecycle nurture between quote and purchase.
Trusted by DTC teams who take retention seriously
“We went from a couple of default flows to a full lifecycle system in weeks. Email is now one of our most predictable revenue lines, not an afterthought between ad campaigns.”
“Our customers skew older and every other agency ignored that. DM Flows built flows that actually speak to them — and it shows up directly in AOV.”
“DM Flows actually understood our audience instead of sending generic supplement templates. The segmentation work alone paid for the engagement in the first month.”
“We didn’t think email mattered much for a B2B equipment brand. DM Flows proved us wrong — quote follow-up and lifecycle emails are now a real part of how we close deals.”
Not another agency that goes quiet after onboarding
- A dedicated strategist who knows your account — not a rotating ticket queue.
- Revenue-first reporting — we talk in dollars, not opens and clicks.
- Full transparency into every flow, campaign and segment we build.
- Fast turnaround — flows built and live within 5 business days.
- Flexible partnership — no multi-year lock-in contracts.
Our Retention Promise
Every partnership starts with a Free Retention Audit — a full teardown of your Klaviyo account with specific, actionable fixes. No obligation to work with us afterward.
If you don’t walk away with at least three ways to grow your email & SMS revenue, the call’s on us — literally, we’ll send you a coffee.
Questions brands usually ask us
Ready to turn your list into your #1 revenue channel?
Get a free, no-obligation teardown of your Klaviyo account — you’ll walk away with real fixes whether we work together or not.
A retention-led marketing partner for Shopify & DTC brands — email, SMS and lifecycle strategy built to grow lifetime value.